The Differing Roles of CEOs and COOs

Brad Blaicher, the general manager and co-founder of ConstructionReports.com, has been working in the construction industry for over a decade. Alongside this, Brad Blaicher leads OnSite Temp Housing, having held such titles as COO and CEO of the company. While both titles are at the top of the hierarchy for businesses, their roles and responsibilities do differ.

In a company, the CEO is technically ranked above the COO. They are responsible for making all final decisions regarding the future of the business and are concerned with the long-term aspects of running a company. CEOs are responsible for reporting directly to the board of directors, company founders, or investors, depending on the structure of the business, and handle external matters, such as collaborating with partners and external stakeholders. CEOs are essentially responsible for where a company goes.

COOs, on the other hand, handle how a company will get to a specific point. They report to the CEO and are responsible for providing insights regarding organizational changes, along with overseeing daily operations. They report to the CEO and focus largely on internal operations, including working with different company departments to implement policies. Beyond that, they provide the CEO with guidance regarding business decisions, though the final power to decide still lies with the CEO.

 

Succeeding in RV Sales

A construction executive with a strong background in sales, operations, and marketing, Brad Blaicher has been actively engaged in the industry for almost twenty years. Currently, he leads OnSite Temp Housing, the largest RV temporary housing firm in the US as chief executive officer. As part of his present responsibilities, Brad Blaicher is tasked with overseeing sales and marketing of RV fleets.

For RV companies to excel in sales and marketing, they need to put in place appropriate marketing techniques that cater to every aspect of a buyer’s journey. For starters, delivering a transparent customer price is essential as it quickly establishes a connection with a prospective buyer shortly after lead submission to create a personalized buying experience. Once this is established, marketers should use a combination of text, phone, and email to keep communication lines open and let the customer know they’re keen on delivering a highly personalized service.

Secondly, RV businesses need to understand how to nurture leads into sales, considering the average RV sales cycle can last 198 days from the time of lead submission to delivering the RV. Having sufficient time allows the RV dealer to come up with an effective strategy that fosters stronger relationships with clients and encourages repeat purchases.

Companies should classify their leads as cold, warm, or hot in order to handle each customer uniquely depending on where they are in the purchase process. Doing this ensures an RV dealership remains on the minds of customers at various stages of a purchase.

Blevins Trail in Usery Mountain Regional Park

A graduate of Rollins College who completed management programs at both the University of Michigan Ross School of Business and the Northwestern University Kellogg School of Management, Brad Blaicher owns and operates OnSite Temp Housing in Phoenix, Arizona. When he isn’t working, Brad Blaicher is an avid hiker.

One of the most popular hikes in the greater Phoenix area is Blevins Trail. Located in Usery Mountain Regional Park just east of Phoenix, this hike offers what Visit Phoenix describes as an “easygoing introduction to quintessential Sonoran Desert scenery.”

A flat, 3.1-mile loop, Blevins Trail is appropriate for hikers of all skill levels. It presents great views of the nearby Pass Mountain, as well as the more distance Cat Peaks and Superstition Mountain.

Another prominent feature of the Blevins Trail is the striking vegetation that surrounds it. Visitors can see cacti and other desert plants such as saguaros, ocotillos, and cholla. In the springtime, the area treats hikers to an abundance of beautiful wildflowers.

What to Expect When Hiking Arizona’s Rim-to-Rim Trail

Based in Phoenix, Arizona, Brad Blaicher is the owner and CEO of OnSite Temp Housing, an award-winning company that provides temporary housing solutions, including RV sales and rentals for insurance companies and contractors. Aside from his professional responsibilities, Brad Blaicher enjoys a range of personal interests, including hiking.

The state of Arizona offers numerous hiking areas to explore, featuring a range of natural highlights such as cliffs, slot canyons, hoodoos, and more. One of the state’s best hikes is the Rim-to-Rim Trail in the Grand Canyon. This hike starts at the North Kaibab Trail and covers a total of 47 miles over the 3 to 5 days required to complete it.

The best time to hike the Rim-to-Rim Trail is in the spring and autumn seasons, though the daytime heat is very intense during this part of the year. This hike permits exploration of the canyon’s north and south rims, as well as inside it, and passes by two campgrounds (Cottonwoods and Bright Angel), the Supai Tunnel, and Roaring Springs in the early stages of the hike. As the hike progresses, the elevation changes substantially, providing an opportunity to enjoy various views of the canyon.